Launching a Career in Personal Training (Part 2)

3. Finding a Personal Trainer Job

Personal training is a career that offers variety, particularly in terms of where you can work. You could be an employee of a corporate company or a fitness instructor on a cruise ship that tours the world, maybe so as an independent contractor. You might also train customers as your own enterprise. If you are just beginning, you may want to work to work for a commercial gym to acquire experience, so you do not need to worry about running your own small business.

  • Commercial Gyms: Working in a renowned gym is an excellent way to acquire experience and a lot of these clubs, for example Fitness First, Pinnacle, Goodlife, and Anytime Fitness frequently hire new coaches all the time. The downside can be lower income, working on commission, a lot of advertising, and needing to work long hours performing brand new member orientations to receive new customers.
  • Personal Training Studios: Studios focus almost entirely on private training and small group coaching. Since they are so technical, they might require more expertise or instruction, but they’ll also generally pay more.
  • Hospitals or Wellness Centers: Many physicians use personal trainers to help patients recover from ailments and ailments. These areas may take a greater level or a specialization, and require extensive knowledge in sports science and rehabilitation.
  • Cruise Ships: Many cruise ships are fully equipped with a gym, and offer private training for guests.
  • In-Home Coaching: You’re able to train customers in their house if they have an adequate setup. Another choice is to prepare a training studio inside your own house. You must ensure you have a register Australian Business Number for this.
  • Working for Yourself: Once you’ve gained expertise and business acumen, then you might open your own fitness studio.

4. Take a Specialty

Decide on which specialty you would cater best too. Is it adults, special needs individuals, or youths?

Options include:

  • Athletics and Sports: You help athletes improve their balance, speed, agility, and functionality.
  • Lifestyle and Weight Management: Flip around poor habits and create healthy ones.
  • Orthopedics: It’s possible to work with customers who suffer knee pain, arthritis, or other problems.
  • Working with Niche Populations: With this type of certificate you’ll be able to use older adults to help them enhance wellbeing and keep muscle mass, or you can work with younger children to construct fitness programs that match their age and aims.
  • Nutrition: With this add-on certificate, you can assist customers with the diet part of their objectives.

Establish Your Own Company

A lot of people get into private training because they wish to help individuals, but you want to be aware of the process of company registration, licensing, zoning, accounting, budgeting, tax returns, and more.

Financial Investment

In the beginning, you will be financially exhausted. Money will go into developing a website, business cards, equipment, and advertising. Some of the staples you will require include:

  • Physical fitness equipment: For a home gym you will want cardio equipment like a treadmill, kettle-bells, weights, yoga mats, a bench, exercise ball etc.
  • Business expenditures: Business cards, developing a website and hosting, insurance, medical insurance, and acquiring certification.
  • Additional: You will want sanitary resources, mirrors and an audio system.

This investment will be costly, so you need to make sure you have assets to empower you. This could be through shares, or investments into another business. Property is one way to generate consistent income, but on the contrary, difficult to acquire. Consider speaking to a property investment specialist to develop a plan. Having a wealth creation strategy will promote longevity and financial security with your personal training business.

6. Market Yourself

If you choose to set up your own business, advertising is the most important avenue to implement to get more customers. Here are a few of those things you might have to get your name on the market:

  • Website: Setting up your website can be as straightforward as obtaining a domain name and registering it. However, creating an experience is difficult. To distinguish yourself from your competitors, invest in custom website design. You will want to improve your website visibility, so speak with an Adwords agency to implement a PPC campaign.
  • Business cards: A business card helps build authority and legitimises you.
  • Social networking: Setup profiles on Facebook, LinkedIn, and Instagram. This gives you more channels to communicate with viewers and improves your web visibility.
  • Networking: Form connections to people you study with, your clients, and places you’ve been employed. Use LinkedIn where applicable.
  • Discounts: Offer Discounts or a free session into people who refer you.

7. Become Indispensable to Your Customers

  • Stay in contact with clients and check in every now and then.
  • Listen to your customers.
  • Give routine assessments. Make sure your clients are getting results!
  • Go the extra mile. Share recipes with your clients, print out readings they may benefit from, provide a workout they can do while travelling.

Launching a Career in Personal Training (Part 1)

Becoming a personal trainer is an excellent career choice if you like fitness and helping others attain their fitness objectives. As a fitness enthusiast, you have probably already done private training of your own from the client point of view. There are more steps to take to get certified as a personal trainer, find employment, open your own studio or even an enterprise. If opening your own studio or enterprise is your goal, start doing some research or speaking with a retail property agent to understand the financial requirement. Once you reach this stage, a property valuation specialist can ensure you receive the right price or rent in your location. Find out more about this profession to decide if it’s right for you.

The Advantages and Disadvantages of Private Coaching

In the exterior, private training resembles a satisfying career. You get to help individuals in a field you enjoy, hours are flexible, and you’ve got a selection of choices regarding location. There are many fantastic things about private training, but it is essential you research all avenues thoroughly.

The best aspects of private training are:

  • Working one on one: If you are great with people, private training provides you with an opportunity to delve into every customer’s story, get to understand them and then use your wisdom to curate workouts that match them.
  • Rewarding: There is a sense of fulfilment when you see positive results in your clients. Your clients will be ecstatic and express gratitude.
  • Flexibility: You may implement your programs around your roster, or curate your roster depending on your bookings. You might even have the ability to set your charges if you work on your own.
  • Variety: You might bridge into some other areas like being a group fitness instructor, cross-fit trainer or returning to study further.

Disadvantages of private training are:

  • It can be hard to generate income when starting out: Personal coaches can make anywhere from $15 per hour to over $100 per hour, depending on where you work and live. However, you can work restricted hours each week, which reduces the entire income. Winter is considered as a quiet period.
  • Uncertain income: Cancellations continuously occur in private training. Paying to get a session does not necessarily inspire individuals to appear. One day you might have a complete program and everybody shows up, whilst everybody cancels the following day.
  • Early mornings or late nights: The majority of men and women wish to train before work or later, which means that your active hours will often be very late or early during the night. If you’re not a morning person, or you dislike working nights, this may not be the right occupation for you.
  • Needing to market your services: the majority of individuals do not get in the industry because they fail to promote themselves, but that’s part of being a personal trainer. Working in a commercial fitness centre is very competitive because of this. You should create a brand for yourself, invest in custom CMS development and make yourself stand out. Implementing an online booking system could also prove to be a great service.
  • Risk of over-exhaustion: Private training requires a whole lot of energy, both physically and emotionally. It’s easy to get over-exhausted if you’re training all of the time.

You understand a few of the benefits and pitfalls. Now know about the fundamental Steps to be a fitness expert.

1. Characteristics of a Fantastic Personal Trainer

Personal coaches must be in possession of many skills. Some of the characteristics traits required include being:

  • A role model
  • Patient
  • Analytical
  • Nurturing
  • Persistent
  • Organized
  • Inspiring
  • A fantastic listener.

You need to enjoy working with various sorts of individuals and be a self-motivator. You need to lead a healthy lifestyle so you can be a fantastic role model to your clientele.

All those are useful, however, it’s useful to understand what it is like to train customers day in and day out. That is something that you may discover if you become accredited, but the experience is the best teacher. Coaching might look to be a breeze, but it is harder than it looks.

You will work with customers who:

  • Have accidents or alternative ailments
  • Blame you when they do not achieve their fitness or weight loss targets
  • Cancel on short notice
  • Do not speak their mind and risk injury
  • Aren’t compliant with all the workouts you provide them
  • Don’t exercise and want decent cueing for the most basic of exercises
  • Poor quality running shoes
  • Exhaust a plethora of excuses as to why they are failing

Every individual differs, and you want to have the ability to ascertain just how hard you can push that customer, their requirements, and how you can benefit them. You also need to be quite flexible and anticipate change when a work out is not going well.

2. Getting Certified as a Personal Trainer

If you have determined personal training is for you, the following step would be to get certified. You can get certified through work experience if the fitness organisation offers it. Certifying organisations have their Certification protocols and procedures licensed by an independent third party, like the Australian Institute of Fitness.

The Benefits of Exercise

Health Benefits for exercising


Exercise is great for you and it can help you to lose weight. But if you are like many Americans, you’re active, you have a sedentary job, and you have not yet changed your workout habits. The fantastic thing is that it is never too late to begin. You can start slowly and discover ways to fit more physical activity into your life. To get the maximum benefit, you need to try and find the recommended amount of exercise for your age. If you’re able to do it, the payoff is you will feel better, help prevent or control many diseases, and probably even live longer.


Healthy benefits of exercise


Lower your risk of heart diseases – The increased blood flow increases the oxygen levels in the body. This helps reduce your risk of heart ailments like high cholesterol, coronary artery disease, and heart attack. Regular exercise can also decrease your blood pressure and cholesterol levels.


Help your body handle blood sugar and insulin levels – Exercise can decrease your blood glucose degree and help your insulin work better. And in case you already have one of these ailments, exercise can help you manage it.


Quit Smoking – Exercise can make it easier to stop smoking by reducing your cravings and withdrawal symptoms. It may also help limit the weight you could gain when you quit smoking.


Boost your mental health and mood – During exercise, your body releases chemicals that may enhance your mood and make you feel fuller. This could enable you to cope with anxiety and lower your chance of Depression.


Better thinking, learning and judgment skills – Exercise stimulates your body to release proteins and other substances that enhance the structure and functioning of your mind.


Strengthen your muscles and bones – Regular exercise can help children and teens build strong bones. Doing muscle-strengthening activities can allow you to increase or maintain your muscle mass and strength.

Lower your risk of several cancers, such as colon, breast, esophageal, and lung cancer.


Lower your risk of falls– Research shows that doing balance and muscle-strengthening actions along with moderate-intensity aerobic activity can help lower your risk of falling for adults.


Boost your sleep – Help you sleep faster and better.

Boost your sexual health – For people who have erectile dysfunction (ED), exercise might help improve their sexual function.

Raise your odds of living longer.


How do I make exercise a part of my routine?


Make regular activities more active. Even tiny changes can help. You can take the stairs rather than the elevator. Walk down the hallway to a coworker’s office rather than sending an email. Park farther away from your destination.

Be active with friends and loved ones. You could also consider joining a fitness group or class, like a dance course, hiking club, or volleyball team.

Keep tabs on your progress.

Additionally, mix things up a bit – if you stick with only one kind of exercise, you may get bored. Consider doing a mixture of activities.

Find activities which you could do when the weather is terrible. Mall, climb stairs, or workout in a gym even.

Womens Wrestling Begins to be Recognised

The Arizona Interscholastic Association’s Executive Board has additional women wrestling as an “emerging game” game for the upcoming high school winter.

The feasibility of emerging game means the AIA will hold off officially sanctioning women wrestling. It is the exact same procedure beach volleyball went before being completely sanctioned this spring.

Girls can continue to exercise and compete with boy’s groups, but they’re may take part in girls-only tournaments, too. The board accepted the inclusion at its May 21 meeting.

Their movement was met with applause throughout the Valley wrestling community.

“Myself and a lot of other coaches thought this was a really important need in the state,” stated Basha High wrestling coach Michael Garcia. ” We have a lot of youth pro wrestling girls that are competing every Saturday in USA Wrestling tournaments. Those numbers continue to grow.”

Ladies wrestling has increased exponentially, with eight countries lately recognizing it as a game. Oregon will start women wrestling contests next year.

It is a game that surely has sufficient attention in Arizona.

” I think it’s very important for us as a state to be one of the frontrunners in getting these girls opportunities at the next level. You can definitely tell that there’s a demand at the college level for girl wrestlers,” stated Zach Bartlett, Hamilton High wrestling coach.

David Gonzalez, Desert Vista’s wrestling coach, was instrumental in this procedure. Like his counterparts, the longtime mentor understood high school women needed this socket.

Along with Garcia, Gonzalez filed a proposition to produce women wrestling a permanent portion of high school sports. Their eyesight is finally coming to fruition.

” It’s something we have been working on for a long time,” Gonzalez explained. ” The girls are wrestling, whether it’s against guys or girls. Now that it’s out there, I think you are going to see it grow like wildfire.”

All three trainers say they have had several women take part in wrestling along with the boys within the last couple of decades. But together with all the AIA’s new judgment, females will really get their opportunity to shine on the mats.

” For my first four years at Hamilton, there was zero interest from girls,” Bartlett said. “You could tell that there was a new interest in wrestling this year. I had six girls on the team this year. I expect numbers to increase from there.”

Garcia added,” Ideally, they deserve their own season and workout times. That’s the goal – full girl teams competing.”

For Darren Johnson, wrestling coach in Perry High, women challenging boys around the mat has become the standard for a while.

Camp Verde High hosts an all-girls wrestling championship every year, which isn’t sanctioned by the AIA. It is a showcase that Johnson’s women have frequented the previous two seasons. And since the event got popular, Johnson was convinced that the game could flourish.

” I’ve had three girls I’ve taken up to that tournament at Camp Verde. It was to make up for the lack of an event for them,” explained Johnson. ” I’m always looking for ways to get girls involved in something.”

Another reason high school girls wrestling can triumph is that the game has received so much acclaim from the Olympics.

Introduced into the matches in 2004, women’s wrestling has rapidly become commonplace across the USA, but suitable women’s wrestling training in the high school level was rare.

Emerging sports designation provides Arizona the opportunity to blossom into a coaching hotbed for female wrestlers. Since Bartlett had expected, the nation is currently taking initiative in executing this ever-growing action.

” I’m not so sure why it took us so long to get to this point. Girls participation is up. I think this is something the sports needs. We need to make sure we’re creating opportunities for that interest” Bartlett said.

New doors are opened for top school’s women searching for scholarship opportunities or possibly a place in an Olympic roster.

It is a massive step for Arizona sports and USA wrestling.

“I’ve seen the girls evolve and I’ve been on a lot of different committees,” Desert Vista’s Gonzalez stated. ” The AIA wanted it to happen. They just needed the particulars in place. It has a good chance of staying. We have our ducks lined up”

The Biggest Skincare Mistakes to Avoid

You probably already know that it’s a huge mistake to go to bed without washing your face right? But did you know there are other everyday habits that can severely damage your skin? According to skin professionals, we have compiled a list of the biggest mistakes you may be making in skincare. Prepare to surprise yourself! You will, however, thank us later.

Mistake 1: You use products one on top of another. Let’s face it; we’ve all done this at some point. You hear a sound commercial or an excellent review of a product and immediately think that you need to use it. Before you know it, your beauty kit includes toners, scrubs, retinol, cleansers, moisturisers and many more. Not only is applying all those products time to consume, but you get the risk of irritating your skin. You should just use up to 3 or 4 products at a time. All you require for a solid routine is a good cleanser, daily sunscreen and a targeted treatment product for your main issues, such as an acne treatment or anti-ageing serum. You do not need to waste time and money on an extensive list of products; a few will be enough.

If you are continually thinking of using a new cream or mask that you recently bought, keep it out of your reach so you can rarely use it. Harsh scrubs and toners should only be used 2 to 3 times a week. For fast results, the answer is not more products; you may need a different solution such as dermal fillers to boost the appearance of your skin really.

Mistake 2: You miss out on sleep and water. There’s a reason why you look terrible after a night of partying. Rest and hydration are essential for skin health. Not drinking enough water can leave your skin thirsty, making it dull and dry. Make sure to drink enough water every day and sleeping a little earlier will help keep your skin glowing. Your diet and eating healthy take-home meals is also critical. Skip the takeout and have fresh food that is nutrient and water rich. Sleep is so essential for skin turnover and blood volume coming to the skin, and therefore its overall appearance. It just makes all the difference in the world. Look and stay fresh by aiming for the recommended 7-8 hours of sleep each night.

Mistake 3: You choose products that try to do too many things when there is a product that does a single thing better. The problem with products like these is that they are unlikely to contain enough ingredients to live up to all their claimed effects. Women are now tending to use products that multitask because they are convenient. Unfortunately, that means choosing products with more and often irritating ingredients that do not always work together. Look at the ingredients label and check the first three ingredients. Anything after the first three doesn’t do much, stick to products with lesser ingredients that are targeting a specific issue.

Mistake 4: You put on products a little haphazardly. Little did we know that it matters which products you put on first, which ones you mix and what time you apply them. When using multiple products in your routine, start with treatment-based products such as an acne treatment, then apply moisturiser. Lastly, use harsher products like retinol at night since they make your skin more sensitive to sunlight.

Mistake 5: You leave your makeup on at the gym. We know some people might be a little nervous working out bare-faced, but your skin will thank you for it. Even mineral makeup formulas that promise not to clog your pores can still cause a break out after sweating profusely. Keep a tissue in your gym bag or wet wipes to remove your make up in the gym. Still nervous? Wear a basic tinted moisturiser that’s oil free.

Mistake 6: You’re skipping daily sunscreen. The most crucial step not to miss on a daily basis is using an SPF. Not only can it protect you against a painful sunburn and skin cancer, but new research found that people who use sunscreen with SPF 15 or higher daily have younger looking skin. Sunscreen is no longer thick and painful to wear; there are many moisturisers that double up and have SPF in them, making them a lightweight formula. In this particular scenario, you can use moisturiser work as a sunscreen. If you plan to stay in the sun for a long time, be sure to put on something a bit stronger (SPF 30 or higher).

And FINALLY, not enough patience.
You need months to see good results in your new skincare regime. It may seem that skin seems unsettled, to begin with. It’s nothing to worry about, sometimes your skin needs to get used to ingredients with Glycolic Acid, Vitamin A Acid and a huge dose of Vitamin C. Introduce products one at a time, so your skin doesn’t get too overwhelmed. If you need guidance with your skincare routine or want to target a problem spot, see your skin doctor or dermatology clinic for expert advice.

Just be patient, and your skin will become more beautiful. We are sure that without these mistakes your skin will be in much better condition.

The Health Benefits of Timber in Your Home

Spending time with nature has been proven to have a good effect on the health and well being and has been thoroughly studied by the Scientific community.

These known benefits include:

  • Increase in pleasure and sense of worth levels
  • Rise in cognitive abilities
  • Reduced stress response, blood pressure, pulse rates and cholesterol levels

However, due to the rise in urbanization, people have less access to nature in their daily lives and nowadays, most Australians spend over 90% of their time indoors.

These matches with the information of growing levels of obesity and nearly half of Australians undergo mental health conditions within their lifestyle. Since increasing our time spent outside with nature is not always possible, particularly in areas like workplaces, schools and hospitals, understanding how to integrate the physiological and psychological advantages of nature into our indoor surroundings is an increasingly vital area of research.

Research show that simply having a view of nature from a window can have major positive effects, such as shorter postoperative hospital stays, stimulated feelings of comfort in patients at therapy centers, and enhanced relaxation levels of employees in offices. Consequently benefits, such as better cognitive functioning in office setting, rise in tolerance of pain in hospital and reduced blood pressure and heart rate have been shown with indoor plants and tree furniture, thus with a wooden element. An area of study that focused on integrating the results of empirical research into the quality of the built environment is also called as Evidence-based design (EBD). Originating from the field of environmental psychology, it functions on the idea that the design of the built environment essentially impacts the community within it. Designs of physical features that can lead to stress-reduction, efficiency and overall wellbeing, are particular focused. Looking at nature in both outdoor and indoor settings has health and well being advantages for people have been proven by recent studies. Simply having laminated timber flooring provides health benefits to an individual. Thus, it is reasonable to examine whether wood, a natural material, produces similar effects.

The Benefits of Wood On the Body

The initial physiological reaction of 14 people sitting in rooms with either wooden or steel wall paneling has been compared in a Japanese study. Whilst facing the paneled wall covered by a curtain, the pulse and heart rate of each subject was measured every second for 20 seconds. This was followed by 90 seconds without the curtain and the wooden or steel panel was visible. Exposure to wooden panels notably lowered the blood pressure of subjects, while exposure to steel panels considerably increased it have been proven in the study.

Heart rates and health of 30 people who rested in a Stone Pine bed for 21 days were inspected by an Austrian and compared it to their heart rates when sleeping in a wooden imitation bed for 3 weeks. The study found out that sleeping in a stone pine bed reduced heart rates by 3500 beats per day compared to when subjects were sleeping in a fake wooden bed.

An Austrian study that lasted over a year examined 36 high school students aged 13-15 years old who were taught in either a classroom equipped with a linoleum floor, plasterboard walls and chipboard cupboard or a classroom furbished with floors, ceilings, cupboards and wall panels made of solid wood. The results illustrated notable differences between the two groups, with students taught in the wooden classrooms having lowered heart rates and decreased awareness of stress from exchanges with teachers. Comparably, students taught in the classroom without wood had increased heart rates and had greater stress responses.

The existence of wood has helpful physiological effects, lowering blood pressure heart rate and stress responses when compared to other material types have been clearly demonstrated by the studies examining the effects of wooden rooms and furnishings. It is even in the case of workers for tree services such as tree pruning. These physiological responses are exclusively controlled by the sympathetic nervous system (SNS). SNS commencement occurs when the body gets ready for stress, increasing blood pressure and heart rate, while inhibiting digestion, recovery and the immune system in order to face any immediate threats it recognizes. Being exposed on long term basis to surroundings that bring on stress can set off serious health cost, including obesity, type 2 diabetes and related cardiometabolic complications.

Exposure to stress and stress hormones during early days and adolescence increases the likelihood of individuals getting stress-related mental disorders later in life, as well as manipulating the timing of puberty, according to studies. School stress can be reduced by integrating natural wood into the classroom can therefore have noteworthy and long lasting positive effects on the brain.

44 elderly Japanese residents were recipients of a study observing their behaviors and health status while using wooden tables, chairs and tableware at a care home was examined and compared to residents using plastic products. The outcome pointed out that the use of wooden products improved the number of interactions between individuals (i.e. more talkative and more willing to engage with one another), enhanced emotional state and expanded self-expression in a positive way.

A Canadian study has shown that the colors and texture of wood draw out feelings of ‘warmth’, ‘comfort’ and ‘relaxation’ in the recipients, all emotions that have been shown to reduce stress, anxiety and recovery times in hospital by studies investigating the influences of music, plants and therapeutic massage.

A study in New Zealand presented 69 adults with images of 10 modern corporate interiors, selected from newly published books displaying modern design. Five of the interiors depicted a wooden environment, whether it was with the slightest wooden element or a curved timber feature, whilst the other five did not feature wood at all. Participants were asked to ‘identify the organization you would most like to work for and least like to work for’, followed by selecting three adjectives from a list of 24 to indicate their first impressions of each organization. First impressions can be subjective with the presence of wood products within a corporate environment, with study subjects significantly more likely to want to work for organizations that featured wooden furnishings. Feelings of modernism, liveliness and relief were suggested in whilst offices without wood conveyed feelings of being impersonal and uncomfortable.

Significant economic impact could be attained with the positive psychological outcome of people interacting with wooden products. Social relations that lead to opportunities for self-expression in old people lowers the risk of dementia, a disease that currently costs Australia over $5 billion annually and effects 44 million people worldwide have been shown on the recent studies. Hospital stays have been shortened through lowered recovery times also reduce costs to the medical system, while the improved first impressions of organizations will draw business to the Australian market.

The First Steps to Opening Your Own Gym

Fitness is flourishing and with the rising amount of corporate health programs and health insurance policy incentives, opening a fitness center seems to be filled with a chance. But, with each the different choices (trends, facility type, commercial fitness equipment, programming, etc.), taking that initial step into establishing a fitness center could be daunting. We’ll help shed some light on where to start and provide tools for learning more about the fitness center enterprise.

What sort of facility should I start?

Deciding which type of facility you’d love to start is a great starting point. You will find nearly limitless alternatives, which range from the gym essentials to muscle-specific classes or equipment.

Aligning the kind of facility you are thinking about starting together with all the area demographics is overriding. By way of instance, if the location you are opening has a median resident age of 60 and the populace is greater than 55% female, then you likely don’t wish to start up a combined martial arts center that concentrates on private, grappling sessions.

Acquiring demographic information about your potential locations is paramount. Government websites and research conducted can provide great results on this, such as the Australian Bureau of Statistics. You can get information on age, gender, and population per suburb.

To open your own gym, you must be incredibly passionate about the industry, as you’ll be changing lives and overcoming adversity. Your real excitement and joy which you derive from conducting a company you genuinely believe in is one of the greatest benefits of achievement.


  • Make certain your facility caters to the neighborhood demographics.
  • Play to your strengths (e.g. do not start a pilates studio in case you are an avid indoor cyclist).
  • Be passionate about the company and enjoy what you do.

Should I start an independent facility or buy a franchise?

Depending upon your experience, you might feel confident in opening the company from the ground up with little to no external support. This can be an exciting strategy, and it offers you the liberty to provide whatever you would like the interior of your fitness centre. But, developing a solid brand and cutting-edge startup prices might become a struggle. You will want to monitor the income your gym creates, which is why a sales management system is great. Look into investing in an integrated asset management system to monitor orders and ensure equipment is maintained.

First-time small business owners or brands new to the fitness sector can feel more comfortable buying a franchise. This strategy is generally a bit more palatable compared to starting an independent centre as the theory has an established history, incremental support, and very low startup expenses. But what you are gaining in service and buying power may restrict your imagination concerning the goods, services, equipment, etc. the franchise enables within your facility.

There are pros and cons for each strategy, so make certain to use a plan that is most appropriate for your requirements. A quick online search turns up a huge number of distinct physical fitness franchise opportunities.

Main points:

  • Independently owned centers can provide more freedom and flexibility but might lack manufacturer recognition.
  • Franchises offer you a lot of support but there’s a cost associated with this infrastructure.
  • Do what is best for your precise requirements.
Just how should I finance the project?

Since you are starting your business out, you should look into what grants and loans you are eligible for as a small business. This will probably offer you the most competitive prices and permit you to allocate money to be applied toward tenant improvement (TI), prices and equipment. On the other hand, the application and acceptance procedure is quite extensive and might not work with your small business timeline, so it do it early. You also need to consider the online aspect of the business. Members will be giving private data so you will want to invest in cloud computing services to backup and encrypt the data. Putting aside some of your budget towards IT consulting services will ensure the backend of your online presence is secure and powerful.

Some gym owners favour using equipment leases or fund choices directly through the gym fabrication, as this provides a fantastic deal of convenience. In the long run, this option might not be fantastic but is great in the sense that servicing is handled by the third-party. Sad to say, the rental amount is only important to the organization’s gear so tenant improvement along with other essential equipment cannot be included.

Fitness owners searching to get leasing convenience using a bit more freedom might have better luck going through a third-party firm since they occasionally offer rates which are more aggressive than what gym manufacturers can expand. Several companies even cover tenant improvement expenses and other gear expenses. Fantastic buyout options permit the leaser full possession of their equipment and have a greater proportion of equity in the industry in contrast to what is given in residual values.

Whether you are using a conventional loan, renting to possess or using a residual lease, be certain that you associate with a gym manufacturer whose goods maintain a high resale value and have spare parts which are easily obtainable.

Main points:

  • Make sure that your financial strategy is in your means and conducive to continuing expansion.
  • Read the fine print and be mindful of any premature payoff penalties.
  • Partner with an equipment manufacturer who has a high resale value and proceeds to fabricate parts for older versions.

How technology Can Aid your Workouts

Technology has become a part of our daily existence and revolutionized every aspect of our lives, even our workout routines.

Mobile devices have become extensions of us, just like a home extension on a house, and the apps that fill them make life more fun and communication a lot easier. Due to the technological evolution over the past decade, these devices have been integrated in our lives.

While new technologies make our life easier that we are inclined to have sedentary lifestyles, new trends actually allow us to become more active or more conscious of our physical activities. One of the biggest technological trends nowadays are applications that help individuals attain their health goals and ideal physique.

Technology Supports Fitness Goals

Being physically fit is not an easy feat. Goal setting alone can be intimidating let alone following through the entire course to achieve those goals. It is like having computer issues and trying to figure it out when instead you can just contact an it services company who specializes in such issues.  Developments in technology gave rise to applications that can support your workout so that you can personalize your routines, monitor your progress and make the most of your exercises.

Goal setting

Organizing your goals and objectives for your health status can be a challenge especially when you are trying to work in a commercial real estate company. You need to figure out what to do and how to make it happen. This is where fitness technology comes in. There are several varieties of applications that can help achieve your goals by providing you with a personalized program. These apps can give you information such as how many calories you need to eat and how much you need to work out in order to get there based on your physical information you submitted and the goals that you set. There are apps that allow you to determine your body fat percentage, BMI and other physical attributes. They make goal setting as easy-peasy.


Too busy to work out? This excuse is no longer applicable to technology. With the help of technology, you’ll find that you do have enough time in your schedule for these activities and reach your goals.

Technological innovation provides avenues for you to plan your workouts especially when you are on the go.  You now have the ability to pull up your workout schedule anytime or anywhere. You can also set up alarms and reminders so that you will not forget.

Soon, your workout and exercises will be a part of your daily routine and before you know it, you are already making progress towards your goals.


Music has always been part of our daily activities, especially when doing physical activities since it helps us find our rhythm while working out to get into shape.  Since the invention of the Walkman, people have been able to personalize their music choices in order not to disturb others with different music preference. Listening to a great beat while working out gives you the extra boost that helps you take it a bit further and work a bit harder. It also eliminates boredom while following your workout program. It can also motivate you to push through and keep going until you reach your goals.

It’s advisable to use a playlist of songs that you don’t really mind so that you won’t get distracted.  It is important to listen to a quick beat that can set your pace when following your work out program. It will need to be a different style of music to those you hear in commercial real estate companies or at a sales dealership as you might associate them with those things.  Some exercises such as Yoga, Pilates or Qigong works well with soft and mellow music to set the rhythm to support deep and steady breathing.

Calorie Burn

Knowing the number of calories burned while working out could motivate and challenge you to burn more. It is now easy to determine your calorie burn with a wearable fitness technology. Whatever your fitness goals are, figuring out amount of fuel you have consumed is vital for reaching them.

Activity Tracker

Every little movement can now be tracked using an activity tracker. This allows you to figure out if you have moved enough so that you can increase your activity level if it is not enough. It’s often surprising to know that you have not moved enough and how easy it is to increase it just by walking or strolling. You can connect these trackers to upload your workout information via your smartphone or cloud computing services.

Heart Rate

Monitoring your heart rate and how it is affected by your movements can take your fitness to a whole new level. With this tracker you’ll be able to set heart rate goals for your workouts, maximize the calories that you’re burning and ensuring that your heart is healthy. Once you have set your heart rate goals, you can make the most of your workout while keeping your heart healthy. If you have any health issues, you will be able to set the limitations of your physical activities for injury prevention based on the tracker report.  Even if you are in the process of a second storey extension, tracking your heart rate while choosing designs or even helping in the build may be interesting to follow.


Although this is one of the most important processes in our daily lives, sleep is often overlooked. A quick nap is sometimes enough for busy bodies, not realizing how this habit can jeopardize their health. Often times, we are not aware how little rest or sleep we are getting thus a fitness tracker would be very helpful in monitoring your snooze time. The latest technology can track your hours of sleep as well as analyze your sleep quality.  This data could be very useful in strategizing your schedule so that you can get enough beauty sleep to succeed in your fitness goals.

Getting enough sleep is essential when you are working out. You work out will be more productive if you have enough strength and energy to perform the activities needed. You will also be able to think properly if you are not too exhausted.

Common Health Concerns For Women

There are many issues concerning womens health and ways to prevent issues from occurring. Below are the few more prevalent health issues Australian women face.

Cardiovascular Disease

Cardiovascular disease, which contains all pathological conditions involving the heart and blood vessels has been described as the most significant health issue in Australia. Cardiovascular disease is often labeled as a man disorder, however, it needs to be recognized as the main cause of death in both women and men in Australia. The prevalence is high in the older female population. Ischaemic or coronary heart disease is the most common cardiovascular disease brought on by the build-up of plaques in blood vessels supplying the heart muscle. This also contributes to heart attacks and angina in several women each year. Luckily the damage has gradually decreased over recent years because of improved prevention and treatment plans. But, increasing levels of obesity can promote additional disease later on. Stroke is the second commonest cause of death after cardiovascular disease. Stroke is characterised by a disturbance in blood flow to the brain because of a chipped or blocked artery. Strokes may have severe manifestations such as paralysis of distinct areas of the human body. The weight from stroke is 2 percent higher in females compared to males. It is possible to reduce your probability of getting these horrible ailments by stopping smoking, controlling your blood pressure, exercising regularly, eating a nutritious diet, maintaining a healthy weight and maintaining your cholesterol and blood glucose levels reduced.

Emotional Wellbeing

Depression is the most common psychological illness affecting Australian women accounting for 4.8 percent of the entire disease burden. It’s not fully understood why being feminine predisposes one to mental health issues but it might be connected with social variables of the number of particular hormones and neurotransmitters within the body. Postpartum depression can result in the higher prices as this impacts up to 15 percent of childbearing women.

Obstetrics and Gynaecology

Obstetrics and Gynaecology is a branch of medicine that deals with disorders associated with pregnancy and childbirth and the female reproductive organs. Thus it’s an integral element to be considered at the wellbeing of Australian women. Menstrual disorders, endometriosis (a condition in which the lining of the uterus spreads to other organs and cells) and fibroids (benign growths in the uterus) are merely a couple of the widely common medical conditions unique to females. Common childbirth complications in Australian women include haemorrhage, psychiatric issues, blood clots and increase blood pressure. These are all serious concerns but can be adequately treated to prevent serious consequences. Therefore, the levels of maternal mortality are extremely low in Australia. Medical care and maternal health services are widely available in Australia assisting in helping women. Menopausal and other related conditions arealso a concern as women age, such as urinary stress incontinence and other issues. Thankfully, technology has advanced and there are now treatment options such as laser vaginal tightening to restore strength and structure.


Back pain, brittle bones, fractures, and frailty are matters elderly women suffered from before physicians knew anything more about osteoporosis. Now, there are measures women and girls are able to take to prevent such issues. Osteoporosis is largely preventable, that the behaviours that girls develop within their youth, in their own adolescence, and in their early adult years actually play a substantial part in the growth of the disease. That is since bodies build up a lot of bone mass until age 30. Afterward, new bone ceases forming and the focus is on maintenance of older bone. It’s never too late to keep bones strong and prevent fractures. Your body can do what it is to repair bone loss, but you must supply the tools for this, for example, adequate calcium intake and weight-bearing physical action.

Promoting Your Health Business

Having a wellness and fitness company isn’t necessarily an easy task most of the time. True to this committed way of life, a fantastic dose of hard work and determination is necessary to be certain your company is in prime form. Whether suffering from a sudden tax increase or trying to launch your little company there is a great deal of free marketing solutions which you could make the most of online.

No matter what health business you specialise in, whether a humble gym and fitness centre of a high tech cosmetic surgery clinic specialising in stomach liposuction and the intricate procedure of labiaplasty. The very physically active individual knows that you want a wholesome online presence so as to maintain your company in top form! If you are fortunate enough to function in the health and fitness business, here are some suggestions to pump up your organisation and be sure to look as good online as you can always!

1. Create a Standout Website

This might seem obvious, but there are still lots of small companies which don’t get how important it’s to get a good looking site to display your work. I highly recommend craft websites and love the simplicity they present, you can get creative with your web design and make a website your clients will love. A great looking site may be the differentiation which gives your company a professional advantage from the competition. As soon as you’ve made your site to your specifications, then take some opportunity to make it SEO prepared in order for your audience will not have any trouble locating you on internet search engines. Make sure your website has plenty of relevant informative information so visitors can get a great understanding of your health business. Some important pages for your website to get started are:

  • Home page: have attractive images and some text about the business in general
  • About page: a more in-depth description of your products and services and possibly an introduction to your staff members and facilities, as well as your goals and values as a business.
  • Products/services page: have a tab for each product or service you offer
  • Contact page: an easy to locate contact page with all contact information presented neatly, and possibly a quick fill-in contact form.
  • Gallery page: show off what your business is about and let potential customers have an insight into the business.

2. Show Everyone What You Have to Offer With Video

Have you got any fantastic workout suggestions or serious abilities? Show off your things by providing some killer how-to exercise videos. Videos make excellent promotional instruments and could be embedded directly on to your website. Shorter clips by means of Vines and Instagram Videos are fantastic techniques to tease prospective customers with brief snippets of your abilities. Vines and Instagram Videos will also be excellent tools to reach new audiences using exceptionally shareable social networking channels.

3. Give a Tease with Powerful Visuals

Look so good that they cannot ignore you. As the old saying goes… a picture is worth a million words! Strong visuals really are a gorgeous way to showcase your work across many different mediums. Are you a transformation expert with an established success rate? Take your work speak for itself customer before & after photographs. Like movies, photos are among the greatest tools to efficiently talk about your own work on social networking platforms such as Instagram, Pinterest, Facebook, Twitter and much more.

4. Become the Talk of the City

Create some buzz in your local area by providing special prices or services to local partners. Not only will this produce some fantastic word of mouth in the area, but it may also cause some fantastic publicity by means of news posts, social media mention along with other PR. You can offer free trials or consultations, as well as organise free events for the public to participate in. Some health businesses such as gyms have free weekly yoga sessions at the park or offer free one-week trials to encourage participation and give a taste of what they have to offer. Through large poster printing you can attract participants by displaying them at community locations and at your business.

5. Cross Link with Your Community

Whether you’ve got your own studio or you are a one-man-show on the move, it is vital for the customers to understand where and when they could find you. Communicate a thorough calendar such as Google’s super simple to upgrade calendar to your site. If you provide your services in varying places, request that they include your company on their community calendar using a hyperlink to your site. Prove off yourself as a proud member of your neighbourhood by correctly list your address and contact information on your site and within local directories. In addition, this is an excellent tool to boost your search engine optimisation existence.

6. Position Yourself as a Knowledgeable Authority

At the health and fitness business, giving over great information can occasionally be life-altering. Utilise your wealth of knowledge in your area to place yourself as a pioneer in your area and also a force to be reckoned with! You can provide valuable information that new and present customers can benefit from in many different ways:

  • Write a website with useful tips your customers will look forward to studying.
  • Start an online blog or magazine and update it regularly with relevant health content.
  • Send useful tips directly to your customer’s inbox by means of an informative article.
  • Provide snippets of useful advice by means of quick suggestions on your own Twitter station.

7. Cross Marketing With Similar Business

Combine with similar companies in your business by providing mutually valuable promotions. Are you aware of a juice bar or natural market which fits with your own ideology? Provide a voucher on your website and ask them to do exactly the same. Mutual marketing is effective and will increase the referrals to your health business. You can translate your online presence into a physical presence by creating print booklets to leave at another business or to put into mailboxes.